
Ruby O'Rourke and David Salajan
Founders

Responsibility over accountability
in child safety
Children speak through their behavior when words fail them. We built SAFE because the systems meant to protect them were built to react, not prevent. Every missed connection between a teacher and a swimming instructor, every sibling separated by bureaucratic silence, every behavioral signal lost in an overloaded system—these gaps cost lives.
A sudden slince.
A change in behavior
A sudden withdrawal from the group.
A "gut feeling" that something is just... off.
A child who becomes unusually compliant.
When intuition
meets inaction
You see it in a child's eyes. A shift in behavior. A pattern that doesn't sit right. But without the right infrastructure, that gut feeling stays trapped inside you, unheard and unacted upon. SAFE changes that.

From observation
to prevention

Alerting
Twenty-four hour response capability
Real-time notifications keep your team informed

Deterrent
Risk tolerance shifts in your favor
Real-time notifications keep your team informed

Alerting
Children stay visible and protected always
Real-time notifications keep your team informed
Get in touch
Questions about partnerships or implementation? We're here to help.
For enquiries
hello@safe.inc
Every child
deserves to be seen.
SAFE gives every child the same expert-backed safety infrastructure.















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